Link Reciprocity Checker

This tool fetches both addresses you enter and reads every link on each page, checking whether either one links to the other's domain. It reports each direction separately, since a link from page A to page B says nothing about whether page B links back, and shows the follow or nofollow status of any link found so you can see whether it actually passes ranking credit, not just whether it exists. This is the concrete way to confirm a link exchange or backlink placement is real in both directions, rather than checking each page by hand.

Worth knowing before relying on reciprocal links as an SEO strategy: Google's spam policies do not prohibit reciprocal linking itself, an occasional, genuinely relevant link exchange between two real sites is not treated as a violation. What Google's guidelines specifically call out as a scheme is excessive link exchanges pursued at volume with the main goal of manipulating rankings, along with partner pages that exist purely for cross-linking rather than to inform a real visitor. In practice, most reciprocal links today are algorithmically discounted rather than penalized, meaning they simply pass little to no ranking value rather than triggering a manual action, so this tool is best used to confirm an individual, already-agreed link placement is genuinely in place on both sides, not as a way to validate link exchanges as a growth tactic at scale.