E-E-A-T Signal Checker

This tool fetches a page once and checks it for six concrete, verifiable signals that Google's own quality rater guidelines and public statements repeatedly point to as evidence of Experience, Expertise, Authoritativeness, and Trustworthiness: whether the page names a real author, whether it shows a publish date and a last-updated date, whether it links out to external sources as citations, and whether it carries Organization or Person structured data along with basic contact information. E-E-A-T is not itself a single ranking factor with a numeric score, and Google has said as much directly, so this tool reports each signal as present or absent rather than producing an overall score. A page missing several of these signals is not automatically penalized, but a page that includes them gives both readers and search engines more to evaluate its credibility on.

Worth knowing where this framework comes from: the first E, Experience, was added in December 2022, on top of the original Expertise, Authoritativeness, and Trustworthiness framework, specifically to recognize firsthand, real-world experience with a topic as its own distinct quality signal, separate from formal expertise. It lives in Google's Search Quality Rater Guidelines, a public document Google keeps updated (the version active as of this writing dates to September 2025) and gives to the human raters who evaluate search result quality as part of Google's own testing process. None of this tool's six signals can directly measure genuine firsthand experience, that is closer to a judgment about the writing itself, but a named author with a real track record is the closest concrete, checkable proxy for it available at the HTML level.